June 22, 2005
NikeiD.com Wins Distinguished Silver in Industrial Design Excellence Awards Competition
R/GA, the New York-based interactive advertising agency, today announced NikeiD.com won a silver award in the Digital Media category at the 25th Annual Industrial Design Excellence Awards (IDEA), one of the world's most prestigious design competitions. Co-sponsored by BusinessWeek and the Industrial Designers Society of America (IDSA), the competition honored last year's iteration of NikeiD.com, which was relaunched in March 2005. NikeiD.com empowers consumers with freedom of expression, allowing them to custom-design, personalize and purchase footwear and gear. R/GA worked closely with Nike to implement breakthrough uses for the Flash platform, producing a site that dispels the myths of incompatibility between Flash and commerce. A major part of this development was creating an innovative four-step build process that was fast and intuitive, while encouraging users to play with multiple designs. This fun experience was augmented with features for consumers to store favorite designs in personal "lockers" and share feedback with friends via email.
Read the BusinessWeek writeup.
Posted by richard ting at June 22, 2005, 03:08 AM
June 08, 2005
EPIC 2014
In the year 2014, The New York Times has gone offline. The Fourth Estate's fortunes have waned. What happened to the news? And what is EPIC?
Check out a future history of the media by Robin Sloan and Matt Thompson.
Posted by richard ting at June 08, 2005, 09:40 AM
June 03, 2005
ni9e.com
I had fun digging through this webiste. Started by two designers, fi5e and max asare, ni9e's mission is to provide a space on the web where they could experiment in ideas that explore notions of randomness and fluidity.
Posted by richard ting at June 03, 2005, 11:45 AM
June 01, 2005
Pixel Gasoline
Pixel Gasoline's portfolio site does a great job at leveraging video transitions to mimick the experience of moving from one environment to another. I love the choppy zooming in and out animations as well as how precisely and smoothly they integrate in their 'Super Charged with Internet Fuel' concept.
Pixel Gasoline is a design studio based in Montreal, Canada that specializes in 3D and flash animation.
Check out the site.
