August 29, 2005
Nokia 20Lives, Advergame
[via adverblog]
Following the success of Nokia Game, on September 19th Nokia will introduce a new interactive adventure, Nokia 20Lives (the site doesn't work yet), combining the online and mobile experience in a unique challenge. Nokia 20Lives uses video and animated images on the Internet, as well as SMS, email and voice messages to share information with the players. During the game players have a chance to win a mobile phone or compete for the grand prizes, such as helicopter ride, spa weekend or trip to a Formula 1 weekend in Monaco, related to the lives of the 20 characters. To take part in Nokia 20Lives, participants need to have access to the Internet, an e-mail address, and a mobile phone with the capacity to receive short messages. Nokia 20Lives is open to all mobile phone users over the age of 16 in the 21 participating countries, and there is no participation fee.
Registration for Nokia 20Lives opens on August 29, 2005 at www.nokia.com/20Lives/, and players can register during the game until October 11. Nokia 20Lives will kick off on September 19 and it will be played until October 13, covering 21 European countries in 11 languages.
Posted by richard ting at August 29, 2005, 01:22 PM
August 11, 2005
3rd Annual MSN Creative Awards
MSN Creative Awards Celebrate Pioneers in Online Advertising.
Some of the U.S. advertising industry's most entertaining, effective and innovative online campaigns earned kudos last night at the third annual MSN Creative Awards, presented by MSN(R). Eight prominent agencies received a total of $50,000 to honor their groundbreaking work in four categories of online advertising for campaigns that appeared on MSN sites over the past year. The winners were chosen from more than 300 creative entries representing over 130 brands in a competition centered on the theme of Web pioneers.
Posted by richard ting at August 11, 2005, 01:26 PM
August 06, 2005
The Playstation Experience
Step into the PlayStation Experience and undergo the ultimate gaming adventure. With 26 different kiosks featuring the hottest software, hardware and peripherals from PlayStation, plenty of big screens and nearly constant competitions and contests for sweet PlayStation prizes.
Truck 1: Playstation Experience.
Truck 2: Playstation Patrol.
Truck 3: Playstation Locker Room.
Gran Turismo 4 Challenge.