Archive for September, 2007

Competition-based online talent community

Sep 17

Posted by Richard Ting in Interactive, Music

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Growing online talent community, OurStage, has gotten past it’s beta phase and has officially launched to the public. Think of the site as an online American Idol for musicians and filmmakers looking to gain some industry exposure. The aspiring songwriters and filmmakers are put into a series of four one-on-one competitions. The community votes for the winners to determine who proceeds to the final competition at the end of the month. Voting is open to the public. Winners receive prizes ranging from $100 to $5000.

Check it out.

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Pet Shop Boys utilize QR codes in music video

Sep 17

Posted by Richard Ting in Interactive, Mobility, Music

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The Pet Shop Boys are campaigning against the erosion of civil liberties and the proposed introduction of ID cards in the UK in their new interactive promo video for their new single ‘integral’. Embedded in this dystopian video are single frames of Quick Response (or QR) Codes that will allow fans to access embedded URLs that will then link them to featured websites and online news articles that reflect the song’s subject matter in highlighting campaigns for freedom and civil liberty. Users simply need to pause the video on the QR Code frame and photograph it with their mobile camera.

Read the full story at Contagious magazine.

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InWindow Outdoor

Sep 17

Posted by Richard Ting in Advertising, Interactive

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InWindow Outdoor recently launched a large-format video projection for retail storefronts. The installation detects motion on the street and interacts with passersby. According to Steve Birnhak, CEO of Inwindow Outdoor, the idea came from customer demand and the need to incorporate interactivity into outdoor advertising. “Increasingly our customers have been asking for digital interactivity and along with our Bluetooth and audio capabilities, the addition of this product allows us to satisfy all their needs. It’s a great solution because the billboard-sized Storescape at eye level grabs people and the interactive video component draws them in even farther,” he said.

Read the gizmag article.
Check out InWindow Outdoor.

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Trollback + Company creates the world’s largest hi-res video wall for InterActiveCorp’s HQ.

Sep 17

Posted by Richard Ting in Design, Interactive


(video embedded from the Trollbäck + Company website)

The new InterActiveCorp’s (IAC) headquarters, located in the Frank Gehry designed building on New York’s West Side features the world’s largest hi-res video wall, showing content designed by Trollbäck + Company, New York.

The content displayed on the hi-res video wall incorporates 2D, 3D, and live action. The video wall holds up to 25 million pixels and features a massive array of screens totaling 125 feet in length and 11 feet in height. Thousands of passerbys will be able to soak in live feeds from some of IAC’s internet businesses such as Ticketmaster, Match.com and Ask.com.

Jakob Trollbäck, creative director at Trollbäck + Company was quoted in Contagious magazine as describing the wall to be “an installation piece that people will see every day, so we wanted it to be inspiring and stimulating, an art installation rather than a loud billboard. It is an exciting and artistic visual experience that enhances understanding of how the company interfaces with our lives.”

Read the Contagious article.
Read about the IAC project on the Jakob Trollbäck website.

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ID Magazine in digital format

Sep 16

Posted by Richard Ting in Design, Interactive

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Check out the digital format of ID Magazine. It’s a scanned version of the printed magazine with some basic searching capabilities. Users can easily page through the magazine in its entirety, share it with friends, and click on web links to get further resources. If you’re like me and completely overwhelmed by the number of printed magazines that you subscribe to, then definitely check out the digital format of ID magazine and save yourself the 50 bucks on the subscription fees.

Check it out.

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iPhone rebate sent via SMS

Sep 16

Posted by Richard Ting in Interactive, Mobility

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Apple is really embracing the mobile space to the fullest. iPhone users who bought their handset before August 22 can now receive their rebate via SMS. If you were an early adopter, go to the Apple website, enter your telephone number and iPhone serial number and you will receive a text message for your $100 Apple Store rebate. That is pretty fly.

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Heya Campaign from Toyota

Sep 9

Posted by Richard Ting in Advertising, Interactive

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“HEYA” means “room” in Japanese. And Toyota has built an online room and thrown open the doors to you. Think of it as a rec room and art studio, inventor’s garage and screening room. HEYA is a place to share and collaborate on ideas – an online conversation that leads to new thinking and projects—with each other, and with Toyota. Toyota is hoping that by picking your brain they’ll better understand the zeitgeist that much better. Toyota wants to collaborate with you online in their forums and offline with events in your community to create something. Something that will affect culture positively. And maybe leave your fingerprints all over their car designs. Influence the Toyota brand. Connect with like-minded creatives like you. Participate in unique and custom HEYA events in your area. Receive financial support as well as critique, feedback, and help in pulling off your own personal projects.

Read more.

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Cut&Paste Digital Design Tournament hits NYC, Sept. 15th.

Sep 9

Posted by Richard Ting in Design, Interactive, Mobility

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I just scooped this posting from Coolhunting. The Cut&Paste Digital Design Tournament comes to NYC this upcoming Saturday, September 15th at the Angel Orensanz Foundation in the LES. In it’s third season, the tournament has spread out into an 11 city international tour from Boston to Sydney with all of the events being webcasted live. Followers of the events can also vote in real-time for their favorite contestants by text message or online.

Check out last years Cut&Paste tournament on Cool Hunting Video.

Click here for more details about the NYC event.

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