“Favela on Blast, the directorial film debut from Diplo and his partner Leandro HBL documents the vibrant and innovative musical subculture that has emerged in the favelas of Rio de Janeiro, Brazil, this film tells the story of Baile Funk through its producers, dancers, parties, mcs, and singers.  It’s both an engrossing journey through the many pieces that have shaped this music, and also a telling portrait of present day life in the favelas.”

The good folks over at @Rubber_Republic run the NMA’s brand viral chart.  Each week they collate and analyze the performance of brand content.  Here are the current results for this year summarized nicely in this infographic.

Click here to download:

“Over the course of Summer 2010, Heineken planned four different high-end parties in specific cities across the country, dubbed “Heineken Inspire”. Heineken partnered with Obscura to help make these series of events a memorable and unforgettable brand experience.

Obscura created a holographic touch screen installation that brought awareness to the history of the Heineken brand through interactivity. A touch screen terminal 72’’ tall, users could scroll through photos of old Heineken advertisements, bring up and watch videos of past commercials, and learn about the heritage of the beer man himself, Freddy Heineken. The installation toured with Heineken Inspire, visiting Miami, Chicago, New York City and Los Angeles over a period four months.”

The great folks at Stamen design and SimpleGeo today launched a set of free, open source tools and map engines that allow people to do some sophisticated mapping of data in the browser.  Go to the Polymaps site to see examplese of how to use these tools in your projects.

“Gabe Zicherman gives an HD talk on gamification and game mechanics at R/GA as part of their R/GA U series.  Based on research from his critically acclaimed book, Game-Based Marketing, this talk looks at the 7 most important takeaways from the breakthrough trend of gamification.  Leveraging the learning of Farmville, Foursquare, and Frequent Flyer Programs, Gabe delivers a talk of impressive clarity designed for strategists, marketers, and product development professionals. More on Gabe at funwareblog.com”

Created by GERGWERK.

Nice reality check for brands/advertisings that actually think consumers have the bandwidth to participate in co-creation and crowdsourcing.

A new development steered by Publicis E-dologic enables people to perform a “Like”
action in the real world, and in turn is shown on the Facebook account of that user.

Nike and Foot Locker present “I AM THE RULES’. See Arshavin, Chamakh and Okaka styling it out in the exclusive new Air Max 90 colorway.  Created by Weiden + Kennedy London.